When it comes to digital content management, it is organized, created, stored, and distributed within various organizations according to their unique needs using digital management processes and practices. Starting with categorization, taxonomy, and classification schemes, the content management lifecycle comprises seven critical stages. Afterwards, content is categorized into architectural categories, and storage decisions are based on factors such as accessibility, security, and organizational needs. In the workflow stage of digital content management,, rules are defined to ensure consistency and movement between roles and to manage multiple content versions and present changes in the presentation. An intranet or website can deliver content to its intended audience, which could be external or internal, such as website visitors. When deemed obsolete or infrequently accessed, content is either removed or archived.
In order to achieve a consistent user experience, minimize content bloat, and ensure internal controls, content governance plays a crucial role in providing structure and guidelines. Organizing content, setting detailed standards, defining ownership, and controlling access are common governance tools such as content workflows, taxonomies, style guides, and records management.
Social media, web content, mobile content, and enterprise content management are all types of content that are managed through special tools and processes in the digital realm. Marketing strategies can be organized and engagement tracked using social media content management tools, while webpages can be created and managed easily without programming knowledge using web content management systems. Enterprise content management (ECM) systems streamline data management and security within enterprises, while mobile content management (MCM) secures corporate data access on mobile devices.
CMS and DAM systems automate processes for managing, creating, and storing content collaboratively. Content creators may need to receive specific training on these systems, which feature format management, publishing capabilities, and version control. There are a variety of CMS platforms available, including WordPress, Joomla, and Drupal, which illustrate the versatility of tools available for managing digital content.
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